Step 2: Finding That Hungry Niche!

Create you own product

This is one of the most talked about subjects in IM and can be like the search for the Holy Grail!

The good news is it really does not have to be that difficult and you can find hungry niches with ease it just requires you to think a bit outside the box.

This step is the exact method I use to find hungry niches and is quite easy to do!

The first thing you need to do especially with your first product is find a niche that interests you.

This is not always the case and there will be plenty of profitable niches that you do not really interest you at all, but with your first product it is a good idea to find a niche that you have some sort of interest in.

If you are having difficulty thinking of a good niche that you have interest in, the best thing to do is think about your hobbies.

The first niche I can think of for you is “How to make money online” as you are reading this guide.

Just think of things that you enjoy doing like cooking, playing computer games, fishing, DIY, Ebay, collecting stamps etc…

The other thing I should mention here is try not to spend too much time thinking about this as it can prevent you from taking action!

Once you have thought of a niche that you have some interest in settle on that niche and get started.

Obviously I will not know what niche you have picked so for the purposes of this report I will go through the niche research steps with the “Dog Training” niche!

Ok, so once you have got your niche the first thing you need to do is see if it is profitable and people are looking for it!

Remember don’t spend too much time on this just think of something you have an interest in and move on to the next step.

The next thing you need to do is go to Overture and check out how many people are searching for your niche.

The site I use is Pixelfast.com as it lets you see the amount of Google results and the amount people are paying for bids on Overture.

Here is what the tool bought up for the keyword “Dog Training”:

Keyword tool

There were more results but for the sake of this guide you should be concerned with just the top 20 results.

As you can see this is a VERY popular niche with lots of people typing in some very profitable phrases. Don’t worry if your niche does not bring up this many results, as dog training is a heavily saturated market.

Do bear in mind though that your niches search results should have more than 500 searches per month at the very least.

This works out at about 16 unique searches per day on overture. Overture is a search engine that is not as big as Google so you can times the results by 4 to get a more accurate view of how many people are searching for a certain phrase.

So as you can see the main phrases that would interest here are:

dog behavior training
dog potty training
dog training book
dog training tips
dog obedience training

So you should now do the same and pick the top 5 phrases that are being most searched for in your niche.

If you followed the above steps and your niche has less than 500 searches per month then you will need to find another I’m afraid as it may not be worth putting the work in if there are so few looking for it!

So if you have a very small niche, try and think of another niche with more search results.

If you have found a niche with a decent amount of search results move onto Step 3 where we will find out if your niche will make you money!